The Death of the Home Page - Michael Myers
In my opinion a "must read" for every Internet Marketer !!!
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Technical Writing Links
Helpful Directory - Categories: Technical Writing Sites, Technical Writing Training/Careers/Orgs, Reference, Usage / Style / Lists, Glossaries. Useful specific for beginners.
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| PR Web - Free Press Release Distribution Since 1997 |
Great site! Don't miss to visit, if you use press releases to promote your product or service. Highly recommend!
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Free Articles by Ivan Levison
Take a look and profit from his experience!
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Target Marketing of Santa Barbara
Many
interesting free articles by Jim Sterne about using the Internet for
marketing and customer service. Don't miss to view.
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Link Mensch - Free Articles
Link Building
Strategies and Tactics by Eric Ward. Eric Ward founded the Web's
first service for announcing and linking Web sites. His client list
is a who's who of online brands.
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Dynamic Drive DHTML Code Library
Free, original DHTML scripts and
components, all of which utilize the latest in DHTML and JavaScript
technology! Great source I use for my websites, too.
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How-To Articles for You
- by Robert W. Bly, the author of "The
Copywriter's Handbook", "Secrets of a Freelance Writer", and many
other great books.
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Technical Writing Online Course
This text is
used by students in online technical-communication courses worldwide
as well as ... taught by David A. McMurrey, at Austin Community
College (ACC) in Austin, Texas USA. Excellent free information
source on technical writing basics!!!
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Advertising World
Comprehensive Marketing Communications
Directory of the Department of Advertising / University of Texas at
Austin.
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DM
Direct Marketing News
The online edition of the weekly newspaper for
the direct marketing industry.
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Adweek
Online edition of Advertising Age's main competitor.
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Advertising Age
The web site of Advertsing Age for advertising
professionals.
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Small Business Exchange: Copywriting
Basics
Articles about the basics of copywriting. Part of Small
Business Exchange from American Express
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Online Advertising Discussion List
The Online Advertising Discussion List
focuses on professional discussion of online advertising strategies,
results, studies, tools, and media coverage. Subscribing to the list
is FREE.
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A legend in
advertising for more than 60 years, John Caples still serves as a
guide to generations of creative marketing people. Now his classic
work on how to create successful advertising has been updated by
respected advertising consultant Fred Hahn. 
by Victor O.
Schwab, 1962. A real classic and one of the best books on worthwile
copywriting basics. Highly recommended!!! 